"Business development is the creation of long-term value for an organization from customers, markets, and relationships." -Scott Pollack

Visioneering Associates has been highly successful at developing business for organizations and companies across multiple industries, multiple products, in multiple countries and across multiple cultures. This has come in the form of revenues, profits and in some cases, jobs from new businesses and accelerated existing businesses. Additionally, we have envisioned and developed new customers, new markets and new strategic relationships for our clients.

New Businesses - Business incubation is imperative for sustainable development. However, since a high percentage (60-90%, depending on specific industry) of new businesses fail, traditional incubation alone is insufficient. Higher rates of success comes with a holistic vision, comprehensive planning, and transformational leadership development. In addition, an entrepreneurial "ecosystem" must be developed to greatly increase the chances of success and economic impact. Some recent examples:

  • Internet of Things (IoT) startup evaluations for The Open Innovation Lab at Northeastern University in Boston, Mass., USA

  • Business incubator conception, design, branding, marketing and implementation for a large Native American Tribe in the USA

  • Business incubator model, design, financial plan and application for new entrepreneurs in Kabul, Afghanistan

  • Incubator participation, graduation and ultimate NASDAQ IPO for an Austin, Texas based high-tech start-up in Enterprise Object-Oriented technology.

  • Entrepreneurship workshops for SME business owners in Morocco in support of the U.S.-Morocco Free Trade Agreement

  • Entrepreneurship & leadership workshops for SME’s in Afghanistan & Libya

New Customers - Customer acquisition (business development) is far more than simply selling something to someone.  It includes presenting a product or service with integrity, understanding what is needed, delivering what is promised, clearly communicating, maintaining relationships, and being responsive if anything goes wrong in the process. Customers should be pursued and maintained for the life of the company. Some examples of our work:

  • Establish new International market channels and partnership opportunities in the EMEA region for a GOOGLE-backed, drone software company in Silicon Valley

  • Design and development of numerous customer acquisition programs in retail, technology, energy, biotech, real estate, etc.

  • Design, development, hiring and compensation strategy for numerous sales organizations across multiple and diverse industries

  • Sales training, coaching and mentoring on an international scale

  • Implementation of CRM systems

New Markets - Expansion into new markets, especially those in other countries, requires a special approach to working in different cultures, languages and business environments. Cross-cultural business, even in the USA, requires training and specific strategies. Some examples of our work:

  • Development of new go-to-market strategy, including solution definitions, messaging and positioning for vertical markets and associated pricing matrices for a Silicon Valley-based drone software company

  • Numerous new market strategies and programs for Native American Tribes in Oklahoma and South Dakota

  • New market strategies in Morocco under the U.S.-Morocco Free Trade Agreement

  • New market strategy, planning and implementation for a new manufacturing plant in Tianjin, China

  • Business partnership development in various locations across Europe, Middle East and N. Africa (EMEA)

New Relationships - Businesses can benefit greatly from strategic partnerships with other businesses organizations, governments, foundations, charities and academia. The right combination of partners can greatly expand and extend success.

  • Develop new sales & channel opportunities in USA, EMEA, Australia & South America for a Silicon Valley-based drone software company

  • Over 100 strategic (public & private) implementation partners assembled for the three different Promise Zone applications

  • Business partnerships and joint ventures established in USA, Morocco, Europe, China and Central Asia

Long-term Economic Value - The Visioneering methodology begins with a long-term view and the examination of every conceivable possibility. Paradigms are examined and perceived limitations are discovered and addressed. Plans are then engineered for sustainable revenue, profits and in some cases, new jobs. Some examples:

  • 10-year Promise Zone business development vision, strategies and plans for three different Native American Tribes

    • Successful design, application and designation for three tribes (Oklahoma & North Dakota)

    • Winning programs for all three, currently in operation, and valued at $300M+.

  • 10-year business & economic development model for 10,000 sq. miles of S.E. Oklahoma, including multiple cities, towns and a large tribal nation.

  • Economic development strategy presentations and counseling sessions for multiple geographic areas across the World.

 

For more information on Business Development possibilities for your organization, please Contact Us.